The Workers Lab

Client: The Workers Lab / Produced by: Majorminor / Year: 2014
Services: Identity, Print Design, Web Design

The Workers Lab is a lab that “will invest in scalable and self sustaining solutions that have the promise to significantly improve conditions for working people.” The emphasis of the visual identity was to shine light on the people The Workers Lab aimed to help and affected. This bold and gritty system captures the essence of the American middle class worker.

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